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N. America / page 51

Oct. 24, 2012

Spanish Producers Fear Imminent U.S. Import Restrictions

Spanish olive oil producers are up in arms over the “unfair” and “absurd” marketing order being considered in the United States Congress.

Oct. 4, 2012

Trade Commission Investigates Olive Oil Industry 'Competitiveness'

The global competitiveness of the U.S. commercial olive oil industry will be the subject of a U.S. International Trade Commission (USITC) investigation.

Jul. 29, 2012

Olive Oil Importers Ask FDA for 'Enhanced Standard of Identity'

The NAOOA, whose members are companies that import olive oil into the U.S., petitioned the FDA to adopt standards established by the International Olive Council.

Jan. 24, 2012

Stakeholders to Testify at California Olive Oil Hearing

Extra virgin olive oil fraud will be the topic of an informational hearing Thursday at the California State Capitol in Sacramento.

Jul. 12, 2011

Barjol Calls for "Synergy" in New Olive Oil Promo Campaign

Calling the American market a "top priority," Olive Council Director Jean-Louis Barjol was in Washington to kick off a new $1.7M promotion campaign under the slogan "Add Some Life."

Jun. 22, 2011

Council Chooses Exponent PR to Promote Olive Oil in North America

An IOC spokesperson said that having reviewed the six applications made last month, its Tenders Evaluation Committee had proposed Exponent PR as the successful bidder from three finalists.

Jun. 10, 2011

Stephen Mandia, Sovena USA

Steve Mandia founded the East Coast Olive Oil Corporation in 1991 and guided its growth to become one of the largest olive oil importers in the United States.

May. 25, 2011

Six Firms Vie to Promote Olive Oil in North America

Bids from five North American and one European firm were officially opened this morning at IOC headquarters in Madrid by the International Olive Council.

Apr. 13, 2011

Olive Oil Lawsuit Dropped in California

The class action lawsuit followed a University of California at Davis study that found samples of imported olive oils from supermarkets failed certain tests for extra virgin classification.

Apr. 12, 2011

North American Olive Oil Association Hosts a Tasting in New York

Olive oil industry executives and journalists gathered at a midtown Manhattan Italian restaurant Monday evening for an olive oil tasting and dinner NAOOA.

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Apr. 11, 2011

California Bill Would Align Laws With New U.S. Olive Oil Standards

The California State Health Committee voted unanimously in favor of Senate Bill 818, a first step toward revising the state's olive oil standards to match new USDA definitions.

Apr. 8, 2011

Building on "Proven Success" IOC Plans Summer Launch of US Campaign

The Olive Council plans to spend $1.7 million to promote olive oil use in the United States and Canada, building on what the latest IOC market report calls its "proven success" in the world's biggest market.

Mar. 23, 2011

California Olive Oil Council Elects Board Members

Elections had something to do with the record number of attendees at the annual meeting of the California Olive Oil Council. Members voted to fill six seats on a board of thirteen members.

Feb. 22, 2011

Davis Olive Center Responds to IOC Criticism of Report

Researchers from the UC Davis Olive Center responded recently to criticism of last year's controversial study by a group of chemists from the International Olive Council.

Jan. 21, 2011

Report Finds North Americans Hungry for Olive Oil, Often Misled

A new report commissioned by the Olive Council about the North American olive oil market shows more demand, and more confusion as consumers sift through competing messages.

Dec. 12, 2010

California Olive Ranch Rings in Change with New Year

The largest olive oil producer in the United States continues to expand in new markets while rolling in new packaging and consumer education initiatives.

Dec. 8, 2010

UC Davis Olive Oil Sensory Lab Earns IOC Certification

As an IOC accredited panel, the UC Davis Olive Oil Lab is an important resource for producers, retailers and importers in the assessment of olive oil quality.

Nov. 23, 2010

California Survey Confirms Olive Oil Boom

"We estimated 1.1 million gallons, but it gave people the opportunity to do a comparison to a country very well known as a producer, which is thrilling.” Patricia Darragh

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