Jul. 12, 2011
Barjol Calls for "Synergy" in New Olive Oil Promo Campaign
Calling the American market a "top priority," Olive Council Director Jean-Louis Barjol was in Washington to kick off a new $1.7M promotion campaign under the slogan "Add Some Life."
Apr. 11, 2011
California Bill Would Align Laws With New U.S. Olive Oil Standards
The California State Health Committee voted unanimously in favor of Senate Bill 818, a first step toward revising the state's olive oil standards to match new USDA definitions.
Mar. 23, 2011
California Olive Oil Council Elects Board Members
Elections had something to do with the record number of attendees at the annual meeting of the California Olive Oil Council. Members voted to fill six seats on a board of thirteen members.
Mar. 10, 2011 Business
Dec. 12, 2010 N. America
Nov. 23, 2010 N. America
Oct. 25, 2010 Grades
Aug. 13, 2010 World
Aug. 4, 2010
Lawsuit Targets Olive Oil Brands Denounced in Davis Study
The lawsuit is the latest development in the unfolding aftermath of the Davis study which was financed, in part, by olive oil producers in California.
Jul. 14, 2010
In America, Olive Oil from Coast to Coast
You can thank the booming California industry for the buzz around olive oil in the States these days, but East Coasters aren't exactly virgins to the concept.