olive oil marketing / page 6

Aug. 15, 2016

Social Status, Fashion Drive Consumer Food Choices

As food has become a symbol of social status, it has allowed marketers to attract customers as what was merely functional is now also fashionable.

Jun. 30, 2016

A New Way for Retailers and Restaurants to Stock the World's Best Olive Oils

The Best Olive Oils Marketplace, the e-commerce platform for award-winning extra virgin olive oils, is now open to wholesale buyers.

May. 12, 2016

Marketplace for World's Best Extra Virgin Olive Oils Nears Launch

A new "Buy Now" button will soon appear beside the winning brands on bestoliveoils.org, the annual guide to the best olive oils in the world.

Dec. 2, 2015

Taiwan and U.K. Delegations Tour Italian Olive Oil Centers

Buyers and journalists are in Italy with the hope of expanding trade in olive oils from Tuscany, Campania and Lombardy.

Sep. 30, 2015

Deoleo Partners with Ecuadorian Firm to Bottle and Distribute Carbonell Lines

Spanish olive oil giant and makers of Carbonell, Deoleo, spoke with Olive Oil Times about expanding its presence in Latin America as part of an agreement with La Fabril, a leading Ecuadorian company.

Sep. 25, 2015

Olive Oil Third Among Most-Searched Items on Popular Shopping App

The results demonstrate the popularity of olive oil as a staple shopping item for consumers around the world.

Aug. 25, 2015

Evo3 Supports Reforestation Projects in Africa

Stratis Camatsos focuses on high-quality extra virgin organic olive oil production and environmental projects with his new brand, evo3.

Jul. 20, 2015

Nadal Serves in Campaign for Spanish Olives

The celebrated tennis star Rafael Nadal will be the face of a new campaign to promote Spanish olives around the world.

Jun. 10, 2015

'Believe in Olive Oil' Campaign to Launch in Japan

The IOC campaign aims to promote olive oil and its health benefits while introducing new flavors for use in traditional Japanese cuisine.

Jun. 3, 2015

EVOO Awards Stir Competitive Spirit in Greece

Despite the bleak economic outlook for Greece these days, the future looks bright for producers who strive for quality.

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May. 26, 2015

Slow Food Launches First Olive Oil 'Presidium'

Slow Food has launched the first "presidium" to promote the environmental, health and economic value of Italian extra virgin olive oil.

May. 26, 2015

From France, an Olive Oil with Yuzu

Mauro Colagreco and Karim Djekhar have developed an olive oil made with yuzu fruit.

May. 14, 2015

4th 'Extrascape' to Focus on Innovation

The fourth Extrascape competition and conference will focus on innovative tools and strategies to promote the culture of extra virgin olive oil.

Dec. 16, 2014

A Plan to 'Relaunch' Umbrian EVOO

Umbrian officials presented a project to expand efforts to promote local olive oil during a meeting attended by stakeholders.

Oct. 30, 2014

Corn Oil Lowers Cholesterol: We Can All Go Home

Mazola corn oil reduces cholesterol. Time to pack it all up and finally take up golf like I've wanted to do.

Oct. 8, 2014

Catching Up with Bill Sanders

The self-proclaimed olive oil evangelist who used to pitch Tunisian olive oil now hits the road for his own growing brand.

Oct. 1, 2014

Mastro Receives Dieline Nod

A new package design for Mastro extra virgin olive oil was featured on design blog The Dieline.

Aug. 11, 2014

EU Funding to Boost Consumer Confidence in Olive Oil Quality

Increasing consumer and market confidence in olive oil quality is one of the desired impacts of a proposed fund.

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