Provençal olive oil represents distinctive organoleptic characteristics, unique chemistry and strong historical ties to the land.
Provence olive oil, huile d’olive de Provence, has been given Protected Designation of Origin (PDO) status by the European Union.
(The olives) thrive in the special climatic conditions provided by the strong western winds, plentiful rain and unique stony soil.- Nazareno Rossi, French food importer
The PDO applies to extra virgin olive oil obtained exclusively by mechanical means and comprised of at least 20 percent Aglandau, Bouteillan, Cayon or Salonenque cultivars, according to the French National Institute of Origin and Quality (INAO).
The area of production for Provence olive oil is just 2,014 acres and stretches along the southern French coast, near Marseille. In this small geographical indicator, 183 certified growers in the region produce approximately 240,000 liters of PDO Provence olive oil annually at just 59 mills.
See Also:Protected Designations of Origin“In that area, located in the south of France, there are almost two million olive trees,” Nazareno Rossi, a small importer of typical French food and wine in central Italy, told Olive Oil Times. “They thrive in the special climatic conditions provided by the strong western winds, plentiful rain and unique stony soil.”
“Those conditions are quite different from what we find elsewhere in Europe, be it in the olive groves of Tuscany or Spain,” he added. “That is probably why they believe that the olive oil from this specific region has special characteristics.”
INAO identified two different olive oils that can be produced under the new PDO.
The first one is an extra virgin olive oil that is extracted from olives processed by the mills within four days of harvesting. The final product is characterized by a mildly spicy and slightly bitter flavor, with a taste of fresh grass and artichoke.
The second accepted PDO Provence olive oil comes from recently ripened olives, with almost no bitter nor spicy flavors, but plenty of black olives aroma, candied fruit and undergrowth.
Along with its distinctive organoleptic qualities, the chemical properties of Provence olive oil also help to define it.
“It is renowned for its contribution in four essential fatty acids: palmitoleic acid, margaroleic acid, vaccenic acid, linoleic acid,” INAO said in a statement.
Local experts also point out that Provence olive oil is a historic product and part of the region’s olive oil culture. According to INAO, olive oil has been produced by the inhabitants of the region for more than 2,000 years. Ruins of ancient mills for olive pressing date back to the sixth century BCE.
The eagerly-awaited announcement comes 13 years after the French government named a larger region on the southern French coast an Appellation of Controlled Origin (AOC) for Provence olive oil.
More articles on: France, Protected Designation of Origin, Provence
Feb. 19, 2024
How One Producer Deals with Rising Volumes and A Shorter Harvest in France
In the South of France, the producer behind Mas des Bories manages a bumper harvest and a shorter window to mill.
Jan. 2, 2024
Rise in Production of Italian PDO and PGI Olive Oils, New Report Reveals
An estimated 23,500 operators produced 13,500 tons of extra virgin olive oil with geographical indications in 2022, but their export value remained stable at €62 million.
Mar. 19, 2024
Registration of Kalamata Olives as Intellectual Property Renews Controversy in Greece
The registration of the Kalamata table olive PDO from Messenia with WIPO will restrict the term's use by table olive producers in Greece, re-igniting an ongoing debate.
Nov. 4, 2024
Italy Mints Special Labels for Its PDO and PGI Olive Oils
The Italian Polygraphic Institute and State Mint craft the labels to guarantee the traceability of extra virgin olive oils with geographical indications.
Jun. 10, 2024
French Producers Celebrate Award-Winning Finish to Bumper Harvest
While France produced 5,500 tons of olive oil in the 2023/24 crop year, farmers and millers in France earned 14 awards at the World Competition.
Jan. 3, 2024
In South West France, Plans to Make More Olive Oil
Officials in Lot-et-Garonne plan to take advantage of the favorable climate and rich water resources to increase production.
Mar. 6, 2024
Europe Strengthens Protections for Geographical Indications
The reforms provide protection for PDO and PGI extra virgin olive oil from online fraud and ease the process of registering new ones with the European Commission.
Nov. 25, 2024
Carrefour Mandates Nutri-Score Labels for French Suppliers
The supermarket chain said the company would calculate its Nutri-Score ratings for suppliers who fail to comply.