May. 20, 2022
Oleotourism Begins to Sprout in Greece
Mill tours, virtual harvests and high-profile tasting events are becoming increasingly common in Greece.
May. 9, 2022
Tourism Awards in Italy Promote Industry Innovators
The second edition of a national oleotouristic competition recognized the contribution of farmhouses, museums, producers and chefs to Italian olive oil culture.
Apr. 5, 2022
Italian Farmhouses Experiencing Post-Pandemic Boom, Report Finds
The latest report from Ismea showed that farmhouse stays are rising compared to other forms of hospitality, with a growing concentration on experience-based stays.
Mar. 31, 2022 News Briefs
Ercole Olivario Celebrates 30th Anniversary, Introduces Oleotourism Award
Mar. 7, 2022 Production
Feb. 10, 2022 Business
Dec. 9, 2021 Producer Profiles
Nov. 9, 2021 News Briefs
Oct. 13, 2021
Poland and Israel Win Fourth World Championship of Olive Picking in Postira, Croatia
The unique competition, aimed at celebrating local agriculture, had ten teams competing for the title.
Jul. 30, 2021
Just when Olive Oil Tourism Was Trending in Turkey, the Pandemic Hit
The Covid-19 pandemic has decimated Turkey’s fledgling olive oil tourism industry. However, producers believe agritourism is the future of the sector.
Jul. 30, 2021
Organic and PDO Producers at Heart of Italy’s Latest Oleotourism Initiative
A new tourism consortium seeks to help producers work more closely with tourism agencies to promote their extra virgin olive oils.
Jun. 29, 2021
Andalusia Seeks to Make Olive Production More Profitable With Tourism Initiative
The tourism €1.4 million initiative will help promote olive oil tourism experiences throughout the autonomous community.
May. 27, 2021
Olive Oil Tourism Returns to the Colosseum as Italy Reopens
The reopening of the Colosseum Archeological Park means that visitors can once again connect with Ancient Roman culture through olive oil production.
May. 26, 2021
Passion and Inspiration Drive Success at Marina Colonna’s Farm
At her farm in Molise, Marina Colonna's search for quality is driven by a strong passion and forward-thinking attitude.
May. 25, 2021
At Rastrello, Quality Extra Virgin Olive Oil Promotes the Beauty of Umbria
The Wassmann family recently earned a second Gold Award at the NYIOOC World Olive Oil Competition, cementing their position as high-quality olive oil producers.
May. 14, 2021
As Restrictions Loosen in Italy, Farmhouses Anticipate Tourism Boom
With about one-third of olive oil sales in Italy going to the restaurant sector, the shift of tourists to the countryside is likely to impact consumption.
Apr. 8, 2021
At Fontanaro Estate, Quality is Everything
At Fontanaro Estate, Lucia Verdacchi, and Giovanni and Alina Pinelli produce high-quality extra virgin olive oil while promoting sustainability and a circular economy.
Mar. 19, 2021
A Focus on Design and Sustainability in Pursuit of Perfect EVOO
In the Umbrian hills, two families are working to preserve the ancient heritage of an endemic cultivar while embracing modernity with a new mill and tourism operation.
Mar. 5, 2021
Sustainable Tourism and High-Quality Production at Traldi Farm
At their farm in central Italy, Francesca Boni and Elisabetta Traldi deliver outstanding levels of quality while taking advantage of the region’s cultural importance and natural beauty.
Feb. 17, 2021
Bringing Olive Oil Tourism to Greece’s Most Popular Island
Anita Zachou is determined to turn Mykonos into a leading olive oil tourism destination, even though the island produces no EVOO of its own.
Feb. 11, 2021
Catalan Producers Emphasize History and Sustainability in Tourism Initiative
The award-winning producers Mil & Un Verd are on a mission: preserve the historical structures and millennial olive trees of their estate while sustainably producing extra virgin olive oil from native varieties.
Dec. 1, 2020
In Spain, Some See New Opportunities for Tourism in Pandemic's Wake
2020 gave outdoor activities a newfound importance. Efforts are underway to ensure that the olive oil industry is poised to capitalize on the shift.
Nov. 9, 2020
Italy’s New Lockdown Hits Olive Oil Sector, Again
New Covid containment measures threaten the rise in domestic olive oil consumption that has buoyed the sector.